Social Media & Technology

Most of us spend few hours each day on social networking. Those hours’ worth of clicks, views, likes, shares and comments all go into massive databases which are culled for further analysis to better understand behaviour and improve the user experience and a lot more.
For the enhancement of social media marketing, Next Data Science is using data science-powered tools, data science for community grouping and visualizations for greater insights.
NDS also focuses on cyber security via machine learning, test and learn analytics, social media analytics, strategic decisions, analytical dashboard and data science in digital marketing & Ad Agencies.

Case Study 1:

Problem:
The immense increasing parts of the population make sure of social media in their day to day life causing the problem of data storage and its collection. How can we manage it?
Solution:
Next Data Science provides the data discovery, data collection, preparation and analysis through reliable frameworks.
Outcome:
This will not only store the data but also accomplish the goal of Data Analytics to be able to manage the complexity of conducting social media analytics.

Case Study 2:

Problem:
In social media marketing the perennial problem of ad fraud in advertising ecosystems occurs. How this can be prevented?
Solution:
Next Data Science provides the Data analytics and exploration of multisource data to understand unseen underlying pattern that bring out important insights and relationships, which can be expressed through visualizations.
Outcome:
It has potential applications that significantly improve social media for brands.

Case Study 3:

Problem:
With the big data growing bigger and bigger and social media disrupting every industry, monitoring data is one of the biggest challenges faced by the enterprises. How to overcome this challenge?
Solution:
To lodge a complaint, nowadays users take it to the social media, blogs, customer complaint forums to express their dissatisfaction and unhappiness towards any improper services/products. Knowing and analysing sentiments of the customers become imperative. Next Data Science uses various tools in the background called Sentiment Analysis in order to analyse sentiments. Our Social media analytics tool works better than a manager, more efficiently and effectively.
Outcome:
Knowing and analysing sentiments of the customer leads to solving problems faced by various enterprises.